Newfangled champions inclusivity in short film featuring founder
Sometimes you need to a make a short film about something that matters to you; and for us that was inclusivity in the industry that we call our home.
A personal story to make a point
Diversity breeds innovation. And yet, despite today's audiences being the most diverse ever in history, the advertising industry is still largely led by white men. For Newfangled's original video series, we feature some of the most influential people in the design and advertising fields to see how we can make this right. The industry took notice, with one video kicking off the 3% Conference and the series winning a Hatch Award. It's a project that is personal to us as a company, and a call to action we are passionate about. Spread the word.
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Untapped was a winner of a 2018 Hatch Award, as well as being featured on Motionographer.
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"Overall, love, LOVE, LOVE!
Or more specifically, *chef's kiss*"
"This is beautiful! Outstanding work."
"You guys were the best partners for this. I so appreciate everything you did to help bring the story of Team UNBROKEN to life!
Untapped was a winner of a 2018 Hatch Award, as well as being featured on Motionographer.
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More work
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