Bank of America Special Olympics

Bank of America celebrates Special Olympics athletes

When Bank of America wanted to make a film celebrating the Special Olympics athletes that they employ and support, they turned to Newfangled to make a short documentary that hit viewers in the feels.

A celebration of hard work

Bank of America has been a close client of ours since 2014, and we were thrilled when they tapped us to highlight their long-standing relationship with the Special Olympics on YouTube, Facebook & their website. We worked closely with both brands to celebrate the inspirational organization, and highlight some of the Olympians that actually work in Bank of America's Support Services program. We captured these athletes in action to get a sense of their amazing work ethic both in their sports and their jobs at Bank of America. We employed a beautiful documentary style that connected viewers to their stories and passions. It's hard not to be impacted by these individuals and the company that encourages them to chase their dreams.

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"Overall, love, LOVE, LOVE!
Or more specifically, *chef's kiss*"
"This is beautiful! Outstanding work."
"You guys were the best partners for this. I so appreciate everything you did to help bring the story of Team UNBROKEN to life!
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